FACEIT and Natus Vincere (NAVI) have joined forces to bring fan engagement and talent scouting to the next level. By leveraging unique tools available on the FACEIT platform, the partnership aims to provide NAVI fans with new and innovative ways to compete online, support their favourite esports brand, and even kick start their career as a pro player for NAVI.
The partnership will see the launch of different programs and initiatives in the coming months, with the first being NAVINATION Hub, a system of private CS:GO leagues managed by NAVI. Players of all skills levels from the CIS region wil be able to play, compete, improve, win unique prizes and get noticed by NAVI scouts. Each month, the top 20 players from the highest league will be invited to play in the qualifier for FPL Challenger, one step closer to playing in the FPL, the ultimate competitive league where some of CS:GOs biggest pros were forged.
All NAVINATION leagues will offer a robust and fair competitive experience for all players, with low latency servers, FACEIT’s industry leading anti-cheat technology and 24/7 moderation. While this first initiative focuses on competitive players and talent scouting, the partnership will also introduce other exciting initiatives which will focus on levelling up fan engagement and content creation.
“Our partnership with NAVI is a perfect example of how organisations can use FACEIT tools to create bespoke experiences for their communities, increase fan engagement, and find new ways to scout the next generation of talent for their teams. Partnering with and supporting esport organizations is core within our mission, being esport organizations a key element for the whole ecosystem and we are particularly proud to enter into an official partnership with NAVI, an internationally renowned brand with one of the most impressive legacies in esports ” said Cristian Duca, Senior Partnerships Manager, FACEIT.
“Our partnership with FACEIT is extremely valuable on both a commercial, and product level. Thanks to the platform we are able to unlock new revenue streams from sponsorship sales, and we’ve also gained new powerful instruments to scout new talent for our academy rosters, and to engage with our fanbase in a different and unique way,” said Yevhen Zolotarov, NAVI CEO.
NAVINATION Hub is now available on FACEIT for all CS:GO players playing from the CIS region via a monthly subscription of $3.99. For more information on NAVINATION HUB, head to faceit.com.
For even more news from the Rising World of eSports Head here
