Google is bringing characters from classic Japanese anime, games and TV shows to life – from Pac Man and Evangelion to Gundam and Hello Kitty – with augmented reality (AR) in Search.
Anime is more popular than video games worldwide, with interest for anime climbing to its highest peak on record in the past month.
Pac-Man is the most searched animated icon on Google, leading the pack by a long way: worldwide search interest in the hungry dot-gobbler is more than double the next most-searched character, Hello Kitty.
And now, Google Search users can see these characters do their cute thing right in front of their eyes – watch ghosts chasing after Pac-Man or Gundam swoop in your living room! Characters that are viewable in AR include Evangelion, Hello Kitty, Gomora, Gundam, Pac-Man and Ultraman (for die-hard fans, the full list is in Japanese here).
Here’s how:
Search for one of the characters on Google using a mobile device and tap “View in 3D” to rotate or zoom in and see it up close. You can then bring the characters from outer space into your space with AR and turn up your volume to hear Hello Kitty deliver a cute message, or Pac-man’s retro sound effects.
- Android: Search for “Hello Kitty” or one of the 14 characters on the Google app or any Android browser and tap “View in 3D.” You can see 3D content on devices with Android 7 Plus and you can see AR content on ARCore-enabled devices.
- iOS: Search for “Hello Kitty” or one of the 14 characters on the Google app. 3D and AR content is available on iOS 11.0+ devices.
Users can also create AR videos — or recreate their favorite scenes — with the recording option (#Google3).
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