Digital game technology has been around for a few decades now and has infiltrated many industries along the way. With new hardware and software being designed every day; game developers have created more realistic and immersive gaming experiences than ever before. These are in the form of Virtual Reality (VR), Augmented Reality (AR), and Artificial Intelligence (AI).
Nowadays, these technologies have become a part of the real estate industry, too. Real estate agents can now take advantage of them by showing their clients around the properties without physically being in the location. Although not every client may be doubtful if it works, many still do it as a form of investment. This is similar to digital real estate where buying website domains are becoming a viable choice for investors.
How Game Technology Has Changed Real Estate
Lead generation is one of the most important steps any online business can make. If successful, it’s the reason why you may be receiving 40 inquiry calls a day and so much more.
In the real estate industry, it’s crucial to follow it up with a property showcase. This can be a problem, however, if what’s being sold is located in a different state or area. Brokers and agents have tapped into game technology to solve this problem. Here are a few of the best impacts of game technology on the real estate industry.
1. It Enables the Client to Understand Better What It’s Like Being on the Property
When looking for a new house or apartment to live in, clients need to have a clear idea of what the property looks like. This is important for those who can’t visit the property in person. Thanks to game technology, real estate agents can now use VR and AR to show their clients a precise virtual representation of the considered properties. They can use game engines that contain multiple systems allowing them to create environments with highly realistic graphics, frame rates, and detailed design. Some applications may even utilize 360 degrees camera views and 3D models of the property.
With virtual reality, potential homebuyers will be able to ‘walk through’ a property and get a natural feel for what it’d be like to live there. This will be a significant advantage over the traditional way of viewing properties. However, it’s necessary to learn about VR headsets for a better customer experience.
Virtual reality can be used by potential home buyers, it may also be used by people looking to sell their homes or find Winter Garden apartments at Rent.com. With virtual reality, sellers can create a ‘virtual tour’ of their homes that potential buyers can view. This can help them sell homes and reduce the number of times a property goes on and off the market.
2. It Enables the Client to Digitally Renovate the Property Before Buying It
One of the clients’ main concerns when buying a new property is whether they’ll like it after moving in. This is especially true when the property needs some renovations done to it.
How does it work through game technology? First, you can use a pair of VR goggles to walk through the home and see what potential changes you’d like to make. Then using AR, you may integrate digital graphics and video into the real-world view seen through a device’s camera, such as a phone or tablet. You’ll see how specific furniture would look without actually having to buy, move, and sell them later on. Using these two will enable you to see what a property looks like ‘as-is’ and what it could look like if renovations were made.
3. It Allows for More Efficient Communication Between the Agent and the client
As with any customer service-based industry, communication is vital when working towards a sale. With the help of game technology, agents can now communicate with their clients more efficiently. For example, they can send 3D models of the property to their clients and receive feedback on their likes or dislikes.
It can also speed up the process by eliminating any need for clarifications. This is particularly true for first-time buyers who usually commit these big mistakes.
4. It Automates Real Estate Tasks
AI is the result of applying cognitive science techniques to create intelligent behaviour in machines artificially. This can be done by programming a computer to learn how to do things independently by observing examples or instructions. This is evident in digital games making use of AI mainly for non-player characters or bots.
One of the main ways AI will affect the real estate industry is by automating tasks that humans currently do. For example, AI can automatically find and analyse property data, compare prices and trends, generate reports, and even negotiate deals on behalf of the agent or broker. This will change how customers interact with businesses regarding service-related matters.
Other than that, AI may also analyse data that agents collect using real estate Customer Relationship Management (CRMs) systems or other commercial software programs. From there, they can provide valuable information to help agents be more productive in their workday. They can also gain helpful information on the property, such as schools in the area, crime rates, and more.
Bottomline
Digital game technology is changing how people view and interact with the world. It’s no surprise that it’s also starting to change other industries such as real estate. It’s also more likely that it’ll only be a matter of time before more and more businesses adopt digital game technology into their workflows to stay competitive.
If you enjoy games and gaming and want more NEWS from the Gaming World Click Here
You must be logged in to post a comment.