CANNES FILM FESTIVAL SOCIAL BUZZ INFOGRAPHIC LAUNCHES
The historic Cannes Film Festival is well underway, and the Insights team at Way To Blue has looked at what people are talking about online so far – which are the films to watch; which was the best party on La Croisette; should men be forced to wear high heels on the red carpet too?!
The infographic is attached for you to use, as well as statistics below. Way To Blue Chief Client Officer Daniel Heale said of the results “Cannes continues to reign head and shoulders above the other major festivals in terms of conversation on social networks and the festival is still only half way through”
The annual Cannes Film Festival has generated over 550,000 global English mentions so far, with Mad Max: Fury Road being the most talked about film. George Miller’s reboot of the cult classic generated 17,081 general mentions and 3,153 Intent-To-View (ITV) mentions, as of May 19.
Tod Haynes’ newest feature Carol takes second place with 12,031 mentions, followed by The Sea of Trees (9,839 mentions), Woody Allen’s Irrational Man (8,601 mentions), and Colin Farell starrer The Lobster (8,018 mentions). The opening night French film La Tete Haute (Standing Tall) also made the top ten with 3,911 mentions.
A big topic of conversation on La Croisette this year has been women in film, which generated over 5,000 mentions. This was topped only by conversation regarding the glitzy parties (9,834 mentions) that have become as big part of the festival as the films themselves.
Women also shone on the red carpet as the top five most talked about celebrities at the festival were all women. Academy Award winner Lupita Nyong’o generated the most buzz with over 16,000 mentions, followed by Cate Blanchett, who generated over 12,000 mentions.
Salma Hayek, who spoke at the Women in Film panel hosted by the United Nations and Variety Magazine, also made the top five with over 10,000 mentions.
There is another week of festivities on Cannes and Way To Blue will be back next week with a round-up of how the festival has played out on social media.