British Indie developer Introversion Software are delighted to announce that their latest game Prison Architect has now been enjoyed by over 250,000 people!!
From the outside looking in you would think that a small independent video games company would know exactly how many copies each oft heir games had sold. However, this is surprisingly difficult to do. In the past it has proved hard to get accurate sales figures from retailers (just one of the ways they used to screw the developers). Couple that with the multitude of digital distribution companies all claiming to be the next ‘Steam’ who don’t even bother generating a royalty report. A few years ago we attempted to provide a best guess for each of Uplink, Darwinia, Defcon and Multiwinia and estimated that each game had sold 100,000 units (all be it at radically different price points).
With Prison Architect there was the opportunity to start from scratch in all sorts of areas, one of which was accurately tracking the sales count by being very selective on who we partnered with. We also decided to make these sales figures public on our website as we hoped it would aid other Indie companies in making their games successful. Today, we are truly amazed to have 250,000 players involved in the Alpha making it by far our most successful game to date.
We are also astonished at how well crowd-funding has worked for us. When we decided to launch Prison Architect in alpha we looked at those who had gone before us and inspired by kickstarter we decided to create our own system which would allow us to retain control over every aspect of the process. Our 250,000 units have generated almost $8 million worth of revenue which is a figure we would never have dreamed of achieving. This investment by our alpha customers is enabling us to turn Prison Architect into the game we envisioned without having to make any creative sacrifices or cut any corners – this is the very reason we’re proud to be independent.
“We never would have believed that one of our games would be so popular and we want to thank everyone that is supporting Prison Architect and helping us turn it into a concrete reality”- Mark Morris
About Prison Architect
Released in Alpha on 26th September 2012, Prison Architect is the world’s latest (and best 🙂 prison management sim. Taking its inspiration from Theme Hospital, Dungeon Keeper and Dwarf Fortress, the game is a top down construction and management simulation where the player takes control of the running and building of a maximum security prison. Players are responsible for managing various aspects of their prison including staff, building new cells, finance, and keeping their inmates happy.
The player’s role is of both architect and governor with sandbox micromanagement themes such as choosing where to put lights, drains and how they connect together. Introversion are really keen for the participants in the Alpha to engage with them about the game and players are able to submit suggestions and bugs via their wiki site. The game is currently on version 14 and new versions are released every few weeks providing new features and bug fixes.