Video games contribute to some of the most popular gaming opportunities within the world today. The video gaming community grows each year and counting, and the reason being is, video games consistently change and there is something new very often…
NBA 2K Inks First of its Kind Partnership with Kevin Durant
2K has announced a unique partnership with Brooklyn Nets superstar Kevin Durant and Thirty Five Ventures, the company co-founded by Durant and entrepreneur Rich Kleiman. Durant will be the icon athlete for Season 3 of NBA 2K Mobile*, the authentic,…
Tune in to 2KFest: A Global Celebration of Basketball Culture and NBA 2K
Tomorrow, 2K will air the inaugural 2KFest, a 24-hour global livestream event bringing together the best of music, basketball, gaming and culture to celebrate the next generation of NBA 2K21. Beginning November 20 at 12:00 a.m. PST and running through…
Three Covers Planned for NBA 2K21
NBA 2K is excited to announce there will be three NBA 2K21 cover athletes which will be revealed over the course of three days: June 30 – July 2. More NBA 2K21 content reveals will drop each day leading up…
New NBA 2K Gamer Exclusive Shoe KD13 ‘Funk’ GE
Starting on Monday, May 4 at 6:00 PM PT / 02:00 AM BST (Tuesday, May 5) / 03:00 AM CET (Tuesday, May 5) / 09:00 AM SGT (Tuesday, May 5) / 11:00 AM (Tuesday, May 5) , players who win…
New NBA 2K Gamer Exclusive Shoe PG 4 ‘Digi-Camo’ GE
Starting on Saturday, April 25 at 7:00 AM PT / 3:00pm BST / 4:00pm CEST / 12:00am AEST (April 26), players who win a MyPLAYER Nation playoff game can unlock a limited edition digital pair of the PG 4 ‘Digi-Camo’…
New NBA 2K Gamer Exclusive Shoe LeBron 17 ‘Bron 2K Playoffs’
Starting on Saturday, April 18 at 7:00 AM PT / 3:00pm BST / 4:00pm CEST / 12:00am AEST (April 19), players who win a MyPLAYER Nation playoff game can unlock a limited edition digital pair of the Lebron 17 ‘Bron…
New NBA 2K Gamer Exclusive Shoe ‘Zoom Freak 1 ‘All Bros 4’
Starting on Saturday 11th April 11 at 3:00pm BST, players who win a MyPLAYER Nation playoff game can unlock a limited edition digital pair of the Zoom Freak 1 ‘All Bros 4’ for their online avatar*. About the Shoe: Growing up with…
New Exclusive Nike Shoes for NBA 2K Gamers
New NBA 2K x Nike’s Gamer Exclusive limited-edition shoes are coming in time for the MyPLAYER Nation Playoffs. While the official NBA playoff schedule is on hold, NBA 2K20 players will get a chance to compete in the MyPLAYER Nation…
NBA 2K Drops Its Second Nike Gamer Exclusive Shoe Kobe V Protro ‘Chaos’ GE
Starting on Thursday, December 26 at 3pm GMT and through 2:59:59pm GMT on January 2, 2020, players who outscore Kobe Bryant’s Christmas Day high of 42 points in a MyPLAYER Nation game and win will unlock a limited edition virtual pair…