This is an off-topic for us here and IGC I must admit, this is why it is in our Blog Section. With the imminent lockdown of the UK happening again, or some form of lockdown, we turn to gaming, streaming, films and some casual drinking, so when this landed on my lap and after reading I thought everyone should know about it.
FUN WINE has announced today the launch of a trendsetting, new beverage collection, Hard Bubbly with an ingredient never seen before in the industry MONK FRUIT. The lightly carbonated, everyday wine drinks include three new flavours — Peach Passion Moscato, Cappuccino Chardonnay and Espresso Cabernet™, alongside current award-winning favourites — Coconut Chardonnay, Strawberry Rosé Moscato, and Sangria.
All six FUN WINE flavours will have 59 calories per 5 oz. pour, less than half the calorie content of traditional wine and the lowest globally for a 5.5% ABV wine product. All six are produced with all natural, gluten-free ingredients, and all are manufactured in a vegan-certified plant in the European Union. The new collection will be distributed in the US starting in Q 4 2020 to over 150 existing and new FUN WINE wholesalers, and in 2021 FUN WINE will continue to expand its US and global footprint.
Joe Peleg, Founder & CEO of FUN WINE, stated,
“We are thrilled that in such a short time we have become the fastest-growing flavoured wine beverage brand in the US. Moving forward, in addition to our US expansion with over 150 existing and new distributors, we are on a fast track to grow overseas, where we are continuing to nurture relationships with key importers, distributors, and large retail chains on six continents – Asia, Africa, Australia, Europe, and North and Central America.”
New 330 mL Aluminium Bottles FUN WINE also introduced today a disruptive packaging concept it has been working on for over a year for use by the wine beverage industry as an alternative to cans — a 330 mL recyclable aluminium bottle created specially to handle the chemical characteristics of the wine. FUN WINE is currently sold in 750 mL glass bottles and 250 mL slim cans ahead of its Q4 introduction of the new 330 mL aluminium bottles.
Even with their odd flavours trust me, they are fun, and rather delectable, so why not give it try.
Please drink sensible, all things in moderation.