Gaming’s largest charity fundraiser, Yogscasts Jingle Jam, is returning this Christmas with the aim of once again raising millions for worthy causes around the globe.
Jingle Jam was launched in 2011 as an initiative from Yogscast, a Bristol-based entertainment company that primarily produce video gaming-related videos on streaming services like Twitch. The month-long charity drive combines unique content with games bundles to motivate gamers from around the world to donate. Since launch, the Jingle Jam encouraged donations of almost £12m ($15m) for worthy causes. In 2018 alone around 90,000 gamers donated £2.5m ($3.3m).
This year, thanks to a long-running partnership with Humble Bundle and the backing of games publishers from around the world – the digital game seller – the Humble Jingle Jam Bundle is back with a bang. Starting from the 1st December 2019, for a minimum donation of $30USD, gamers can access this latest gaming collection. Everyday – your code unlocks another new game in Steam until Christmas Day. With DLC, in-game items and other surprises – the typical Humble Jingle Jam Bundle is worth at least $700 – making it an unmissable purchase for PC gamers.
Alongside the bundle, The Yogscast broadcast live for a minimum of 12 hours a day throughout the Jingle Jam fundraising drive exclusively on Twitch. Over the month-long event 700 hours of live content will be broadcast. Each year The Yogscast becomes one of the world’s most popular Twitch streams throughout the charity drive.
Jingle Jam 2019 will support the following charities:
- Grand Appeal (grandappeal.org.uk)
- Mental Health Foundation (mentalhealth.org.uk)
- Special Effect (specialeffect.org.uk)
- Stand Up To Cancer (standuptocancer.org.uk)
- War Child (warchild.org)
- Whale & Dolphin Conservation (uk.whales.org)
- Access Sport (accesssport.org.uk)
- Call of Duty Endowment (callofdutyendowment.org)
Lewis Brindley – Co-Founder of The Yogscast and leader of Jingle Jam, said:
“It’s the most wonderful time of the year, when we turn our focus to raising an incredible sum of money for some amazing charities. The games industry lends its support and provides amazing games, DLC and stuff for the bundle – and gamers dig deep and donate. We want 2019 to be bigger than ever – and to do this we need you to help spread the word. The more people that hear about Jingle Jam – the more we can raise.”
Pontus Eskilsson, Director of Partnerships, EMEA, at Twitch said:
“The Jingle Jam brings to life all the best parts of the gaming community on Twitch and that is why we are once again delighted to support the charity drive efforts from Yogscast. Each December, the global community comes together to enjoy unique, never to be repeated live content and give back to the world around them. We know this year will be the best yet!”
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