Guild Esports, co-owned by David Beckham, is pleased to announce Bitstamp, one of the world’s longest-running crypto exchanges, as the Company’s exclusive Official Cryptocurrency Exchange partner with the signing of a three-year global sponsorship deal for £4.5 million.
The sponsorship will commence on 29th January 2022. This is the largest sponsorship deal secured by Guild Esports in its history and will generate annual revenues of £1.5m over the three-year period.
As part of the agreement, Bitstamp will be given marketing rights and prominent exposure across Guild’s team jersey and will also appear across social and digital content featuring the Company’s pro-players and content creators. Bitstamp’s logo and brand will also be integrated at Guild’s new flagship London headquarters which are due to open in early 2022.
In addition, Guild and Bitstamp will collaborate in the development of numerous projects and activations aimed at enhancing Guild’s fanbase and Bitstamp customers’ experience and creating high-quality content the esports community has come to expect from Guild
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